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 IT security experts speak all the time of the importance of having a multi-tiered network security plan in place for businesses-one with layers upon layers of security so that virtual immunity to cyber crime is as close to certainty as possible. But with so many vendors out there, serving so many niche markets and different aspects of IT security (i.e. antivirus, anti-spam, VPN, data backup and recovery, content filtering, etc.), it's especially difficult for small businesses who don't have in-house IT experts to protect themselves. Sure, buying separate, best-class antivirus, anti-spam, and firewall devices is easy for large enterprises, but it's an impractical suggestion for establishments with less than 25 employees. Small businesses are getting lost in the clutter: they simply don't know what to do. SMBs don't have the funds to acquire complex, enterprise-class IT solutions, so they defer to desktop software for protection-easy IT security. Unfortunately, secur

  Like many other social networks, Facebook is an effective tool in any marketer's arsenal. But if you want to be successful with this tool, then you need to know how to use it. Keep in mind that Facebook marketing is different from how the marketing on other social networking sites is done. This is because each tool has its specific purpose. Just as you wouldn't use a wrench to hammer in a nail, you need to be aware of how to use Facebook correctly so that you don't waste your time or your money on marketing efforts that will ultimately end in a time and money failure. Use Facebook to Drive Traffic to an Affiliate Promotion There are three marketing strategies that you can use to make you more money on Facebook. The first method involves driving people to an affiliate promotion. If they click through your Facebook post or ad and make a purchase, then you'll get a commission. Many marketers offer a commission rate of 50%, but you should never choose a product based sole